China Free Trade Zone Series Part 1: Chongqing Free Trade Zone
The plans for Chongqing’s Free Trade Zone were announced in 2016, three years after the unveiling of the Free Trade Zone, or FTZ, concept in China. As a t...
We invite you to visit us at SAMPE 2021!
As the largest event of the International Society for Advanced Materials and Manufacturing Engineering (SAMPE) in the Asian region, the SAMPE China Annual...
Entering the Chinese Market with Melchers – Interview with Mike Hofmann, Managing Director Melchers Beijing
Interview with Mike Hofmann, Managing Director of Melchers China in Beijing, a retail partner and service provider in China focused on premium brands. hof...
Closing the Circle with Technology Integration
Retail stores are an important tool for marketing a retail brand to consumers. From the outside in, consumers need to be attracted to a retail store in ord...
How to do livestreaming in China_Part 2
In the previous article, we gave a basic breakdown of livestreaming in China (Part 1). This time, it is all about finding the right fit and the process of...
Melchers China and GMI AERO Open a Calibration Laboratory in Shanghai
The French innovator and key provider of solutions and products for advanced process control and aircraft composite structural repairs, GMI Aero, and the ...
Melchers CFCC Project
Melchers, a multicultural company with along history, has established a close partnership with the Guangzhou English Training Center for the Handicapped (...
Melchers Group Donates Kids Clothes for Helping Children in Need to Keep Warm in Winter
If someone’s childhood had only memories of being left alone, neglected and deprived, what would their future be like? In China, tens of millions of childr...
Melchers Group Cooperates with CFDP to Help Cerebral Palsy Children Becoming the Swimming Angels
On March 6, 2019, Melchers Group and China Foundation for Disabled Persons (CFDP) come to Beijing DeerKids Rehabilitation Center to visit cerebral palsy ch...
How to do livestreaming in China_Part 1
Simply put: Streaming is big in China. With more than 400 million online viewers in total, livestreaming in China has become the most popular video watchi...
Lessons learned from 2020, and where to go in 2021?
2020 saw the world in crisis mode. The COVID-19 crisis threw the global economic system’s delicate balance off-kilter, impacting everything from how...
Consumption Pattern Changes Are Here To Stay
The COVID-19 induced closing of China’s borders has forced many premium retail brands to alter their business model. Before the pandemic, Chinese sh...