• Market analysis and research including feasibility study
• Localized China sales strategy tailored to your business models, products, and services
• Implementation and management of China-wide sales and distribution network across on- and offline channels
• Import and export of goods including customs documentation and handling
• Trade shows and industry conference participation
• Market intelligence on industry development, regulatory framework, competitor landscape, ecosystems, and technology trends

• Commissioning of machinery and training of customers’ employees
• Set-up, administration, and management of service centers
• Technical support in the local language, quality assurance, warranty, and troubleshooting
• Maintenance, repair, and overhaul through own engineers
• Spare parts management, warehousing, and logistics
• Calibration of measurement- and laboratory technology
• Customized service concepts: development of local service concepts for partners
• Quality assurance, warranty, monitoring, and troubleshooting of industrial equipment and machinery

• Develop and implement digital strategies to ensure a successful digital market entry to China
• Design, build, and optimization of web and mobile presences in China to drive customer acquisition (SEO, PPC, Social Media activation)
• Brand building and advertising
• Website creation & management
• WeChat account creation & management
• Establish a presence for brand partner in key e-commerce marketplaces in China if applicable
• Content creation
• Local PR
• Trade shows and industry conference participation
• Event planning, hosting, and participation

• The Melchers Group Network offers, not limited to
  1. sourcing of components,
  2. semi-finished product components,
  3. textiles, and
  4. technical products in China
• We do
  1. scouting and auditing of suppliers
  2. on-site quality control by in-house personnel
  3. export of goods from China including customs handling
  4. contract and risk management
• For inquiries and details go to our partners sites:
  1. Home – Englisch – Melchers Techimport (melchers-techimport.de)
  2. Effortless Sourcing of Technical Components (melchers-components.de)
  3. Welcome to Celinius Co., Ltd.

• Localized China sales strategy tailored to your business models, products, and services (online and offline)
• Location search, rental, and obtaining of license for running retail stores in China
• Store administration and management of retail floor
• Inventory management
• Sales promotion activities for customer acquisition and events for loyalty purposes

• Set-up, administration, and management of service centers across China
• Customer service hotlines
• In house educational training and employment of brand partners’ employees
• Genuine spare part and warranty management

• Design, build, and optimization of web and mobile presences in China to drive customer acquisition (SEO, PPC, Social Media activation)
• Brand building and advertising
• Online Advertising
• Website creation & management
• WeChat account creation & management
• Influencer Marketing
• Content creation
• Local PR
• Trade shows and industry conference participation
• Event planning, hosting, and participation

• We offer special expertise in Tmall, Douyin, and JD
• We provide brands with
  1. tailored e-commerce solutions,
  2. store setup,
  3. marketing, and
  4. operations
• Additionally, we give you the opportunity to utilize the network of our strategic partners like Genuine for marketplace or Jenny Studios for website building

More often than not, financial structuring and management can grow to become an administrative burden. However, the successful management of this function is the backbone of any strong organisation.

The financial services we offer our partners range from accounting and bank account management to reporting and ERP system handling. On top of this, our market experts also provide budgeting and financial planning support so that you can rest easy knowing that your books are being taken care of and focus on driving your business forward in China.

The success of a company begins with the strength of its foundation. We assist companies entering and expanding into China, establishing legal entities from joint ventures to representative offices to Wholly Foreign-Owned Enterprises, unifying them with the most appropriate corporate structure.

Beyond these initial phases, our team manages all aspects of the ongoing maintenance that comes with having a company in China. This includes assisting with the company incorporation process, including operational set-up, providing an office address and organising a company secretary to liaise with banks on your behalf.

Corporate governance functions are essential to your business in China and having trust in these functions is of the utmost importance. However, over the decades, we have found that partners often underestimate expectations and requirements within this realm.

As a long-standing trustworthy company in China, we can deliver considerable added value in this regard. Aside from supporting specific processes within this key aspect of your organisation, we can also provide the essential personnel required. This includes your business’s legal representative – a necessary management function that requires specific registration with authorities.

By having our experienced team by your side, we support and protect your staff and business in China, as well as the interests of the parent company back at home.

Navigating China’s legal and compliance landscape is a necessary capability for any organisation looking to do business in the local market long-term. We have in-house lawyers and legal partners to help you every step of the way, from setting up the organisation to ensuring intellectual property protection as you scale.

This way, while we work to legally safeguard your business and assist with compliance across all functions, you can keep your eye and focus firmly planted on growth.

As your China partner, we act on your behalf to handle shipments, liaise with necessary parties, handle all mandatory custom compliance and provide solutions for a smooth supply chain. With our on-the-ground support at major logistic hubs within China, your team and organisation can seamlessly source and distribute shipments across, into and out of the country.

With our own storage facilities across China and abroad combined with our inventory management services, you can rest assured that the goods and inventory of your customers and partners remain both stable and secure.

A successful company is built on its people. It is with this understanding that, over the past century and a half, we have intently built and cultivated a dedicated in-house human resource team intimately familiar with China’s labour laws and practices to help with all your company’s human resource needs.

Today, we work with our partners on a range of facets within this area, such as recruitment, visa handling, payroll, and retirement funds set-up.

Technology is the lifeline of our hyper-connected, integrated, and modern world. With that, we can offer you the necessary internal and external technical support to establish and grow your presence on the digital grid while ensuring that all your cyber activities remain legally compliant with, for example, cyber and data security regulations.

Whether server, domain or web-related, we have the expertise and experience to ensure your business makes its mark and fulfils its full potential, online and offline, in China.

With offices in over 10 locations across Greater China, including Shanghai, Beijing, Guangzhou, and Hong Kong, we can cater to teams looking for single desks in our open office space or sales teams that need a separate room to themselves.

With an integrated office environment, constant IT support and disciplinary management, we have the space, support, and infrastructure ready so you can directly move in and hit the ground running.